Annual report pursuant to Section 13 and 15(d)

Document and Entity Information

Document and Entity Information - USD ($)
12 Months Ended
Dec. 31, 2018
Mar. 15, 2019
Jun. 30, 2018
Document And Entity Information [Abstract]      
Entity Registrant Name MOBIVITY HOLDINGS CORP.    
Entity Central Index Key 0001447380    
Document Type 10-K    
Document Period End Date Dec. 31, 2018    
Amendment Flag false    
Current Fiscal Year End Date --12-31    
Entity Well-known Seasoned Issuer No    
Entity Voluntary Filers No    
Entity Current Reporting Status Yes    
Entity Filer Category Non-accelerated Filer    
Entity Emerging Growth Company false    
Entity Small Business true    
Entity Ex Transition Period false    
Entity Shell Company false    
Entity Common Stock, Shares Outstanding   45,998,053  
Document Fiscal Period Focus FY    
Document Fiscal Year Focus 2018    
Trading Symbol mfon    
Entity Public Float     $ 33,416,152
Contained File Information, File Number 000-53851    
Entity Incorporation, State Country Name Nevada    
Entity Address, Address Line One 55 North Arizona Place    
Entity Address, Address Line Two #310 Chandler, Arizona    
Entity Address, Postal Zip Code 85225    
City Area Code 877    
Local Phone Number 282-7660