Annual report pursuant to Section 13 and 15(d)

Acquisitions (Pro Forma Information) (Details)

v3.7.0.1
Acquisitions (Pro Forma Information) (Details) - USD ($)
12 Months Ended
Dec. 31, 2016
Dec. 31, 2015
Revenues    
Revenues $ 8,432,616 $ 4,618,988
Cost of revenues 2,096,392 1,066,669
Gross profit 6,336,224 3,552,319
Operating expenses    
General and administrative 4,385,763 4,555,895
Sales and marketing 5,038,041 4,150,793
Engineering, research, and development 1,712,750 728,741
Depreciation and amortization 709,456 361,840
Total operating expenses 11,846,010 9,797,269
Loss from operations (5,509,786) (6,244,950)
Other income/(expense)    
Interest income 2,780 1,540
Interest expense (77,361) (847)
Intangible asset impairment (1,684,203) (21,188)
Goodwill impairment (2,247,447)
Change in fair value of derivative liabilities   42,659
Gain on adjustment in contingent consideration   89,740
Foreign currency gain/(loss) 1,556  
Total other income/(expense) (4,004,675) 111,904
Loss before income taxes (9,514,461) (6,133,046)
Income tax expense
Net loss (9,514,461) (6,133,046)
Foreign currency translation adjustments (32,999)  
Comprehensive loss $ (9,547,460) $ (6,133,046)
Net loss per share - basic and diluted $ (0.29) $ (0.23)
Weighted average number of shares during the period - basic and diluted 32,797,631 26,684,927
Mobivity [Member]    
Revenues    
Revenues $ 8,432,616 $ 4,618,988
Cost of revenues 2,096,392 1,066,669
Gross profit 6,336,224 3,552,319
Operating expenses    
General and administrative 4,385,763 4,555,895
Sales and marketing 5,038,041 4,150,793
Engineering, research, and development 1,712,750 728,741
Depreciation and amortization 709,456 361,840
Total operating expenses 11,846,010 9,797,269
Loss from operations (5,509,786) (6,244,950)
Other income/(expense)    
Interest income 2,780 1,540
Interest expense (77,361) (847)
Intangible asset impairment (1,684,203) (21,188)
Goodwill impairment (2,247,447)  
Change in fair value of derivative liabilities   42,659
Gain on adjustment in contingent consideration   89,740
Foreign currency gain/(loss) 1,556  
Total other income/(expense) (4,004,675) 111,904
Loss before income taxes (9,514,461) (6,133,046)
Income tax expense  
Net loss (9,514,461) $ (6,133,046)
Foreign currency translation adjustments (32,999)  
Comprehensive loss $ (9,547,460)  
Net loss per share - basic and diluted $ (0.29) $ (0.23)
Weighted average number of shares during the period - basic and diluted 32,797,631 26,684,927
Pro Forma Adjustments [Member]    
Other income/(expense)    
Income tax expense  
Pro Forma Combined [Member]    
Revenues    
Revenues $ 8,436,916 4,849,202
Cost of revenues 2,096,512 1,137,970
Gross profit 6,340,404 3,711,232
Operating expenses    
General and administrative 4,405,834 4,626,528
Sales and marketing 5,045,128 4,373,540
Engineering, research, and development 1,712,750 728,741
Depreciation and amortization 709,532 365,545
Total operating expenses 11,873,244 10,094,354
Loss from operations (5,532,840) (6,383,122)
Other income/(expense)    
Interest income 2,780 1,540
Interest expense (80,813) (46,250)
Intangible asset impairment (1,684,203) (21,188)
Goodwill impairment (2,247,447)  
Change in fair value of derivative liabilities   42,659
Gain on adjustment in contingent consideration   89,740
Foreign currency gain/(loss) 1,556 39,118
Total other income/(expense) (4,008,127) 105,619
Loss before income taxes (9,540,967) (6,277,503)
Income tax expense  
Net loss (9,540,967) $ (6,277,503)
Foreign currency translation adjustments (32,999)  
Comprehensive loss $ (9,573,966)  
Net loss per share - basic and diluted $ (0.29) $ (0.24)
Weighted average number of shares during the period - basic and diluted 32,797,631 26,684,927
LiveLenz Inc. [Member]    
Revenues    
Revenues $ 4,300 $ 230,214
Cost of revenues 120 71,301
Gross profit 4,180 158,913
Operating expenses    
General and administrative 20,071 70,633
Sales and marketing 7,087 222,747
Depreciation and amortization 76 3,705
Total operating expenses 27,234 297,085
Loss from operations (23,054) (138,172)
Other income/(expense)    
Interest expense (3,452) (45,403)
Foreign currency gain/(loss)   39,118
Total other income/(expense) (3,452) (6,285)
Loss before income taxes (26,506) (144,457)
Income tax expense  
Net loss (26,506) $ (144,457)
Comprehensive loss $ (26,506)