Annual report pursuant to Section 13 and 15(d)

Stock-based Plans and Stock-based Compensation (Details Narratives)

v2.4.1.9
Stock-based Plans and Stock-based Compensation (Details Narratives) (USD $)
12 Months Ended
Dec. 31, 2014
Dec. 31, 2013
Nov. 19, 2014
Nov. 18, 2014
Nov. 07, 2014
Nov. 06, 2014
Oct. 10, 2014
Oct. 02, 2014
Jul. 17, 2014
Shares authorized under stock plans 6,085,015us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardNumberOfSharesAuthorized                
Options in-the-money 3,859,846MFON_OptionsInthemoney                
Weighted average grant-date fair value of options granted $ 0.67us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodWeightedAverageGrantDateFairValue $ 1.80us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodWeightedAverageGrantDateFairValue              
Options granted 7,019,840us-gaap_TemporaryEquitySharesIssued 5,187,587us-gaap_TemporaryEquitySharesIssued              
Option 1 [Member]                  
Options granted 58,338us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option1Member
               
Option price per share $ 1.50MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option1Member
               
Volatility rate 122.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option1Member
               
Call option value $ 1.26MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option1Member
               
Total estimated value, option $ 73,763MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option1Member
               
Option 2 [Member]                  
Options granted 4,167us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option2Member
               
Option price per share $ 1.50MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option2Member
               
Volatility rate 122.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option2Member
               
Call option value $ 1.13MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option2Member
               
Total estimated value, option 4,714MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option2Member
               
Option 3 [Member]                  
Options granted 417,326us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option3Member
               
Option price per share $ 2.04MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option3Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option3Member
               
Call option value $ 1.84MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option3Member
               
Total estimated value, option 767,879MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option3Member
               
Option 4 [Member]                  
Options granted 2,782,174us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option4Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option4Member
               
Call option value $ 1.55MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option4Member
               
Total estimated value, option 4,312,370MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option4Member
               
Option 5 [Member]                  
Options granted 1,669,306us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option5Member
               
Option price per share $ 1.80MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option5Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option5Member
               
Call option value $ 1.62MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option5Member
               
Total estimated value, option 2,704,276MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option5Member
               
Option 6 [Member]                  
Options granted 33,334us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option6Member
               
Option price per share $ 2.46MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option6Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option6Member
               
Call option value $ 1.43MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option6Member
               
Total estimated value, option 47,668MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option6Member
               
Option 7 [Member]                  
Options granted 100,002us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option7Member
               
Option price per share $ 2.46MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option7Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option7Member
               
Call option value $ 2.21MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option7Member
               
Total estimated value, option 221,004MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option7Member
               
Option 8 [Member]                  
Options granted 33,335us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option8Member
               
Option price per share $ 4.20MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option8Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option8Member
               
Call option value $ 3.78MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option8Member
               
Total estimated value, option 126,006MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option8Member
               
Option 9 [Member]                  
Options granted 27,502us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option9Member
               
Option price per share $ 3.90MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option9Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option9Member
               
Call option value $ 3.52MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option9Member
               
Total estimated value, option 96,807MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option9Member
               
Option 10 [Member]                  
Options granted 278,218us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option10Member
               
Option price per share $ 3.90MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option10Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option10Member
               
Call option value $ 3.52MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option10Member
               
Total estimated value, option 976,545MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option10Member
               
Option 11 [Member]                  
Options granted 58,334us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option11Member
               
Option price per share $ 3.36MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option11Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option11Member
               
Call option value $ 3.03MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option11Member
               
Total estimated value, option 176,752MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option11Member
               
Option 12 [Member]                  
Options granted 3,335us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option12Member
               
Option price per share $ 3.36MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option12Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option12Member
               
Call option value $ 2.95MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option12Member
               
Total estimated value, option 9,838MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option12Member
               
Option 13 [Member]                  
Options granted 8,334us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option13Member
               
Option price per share $ 2.75MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option13Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option13Member
               
Call option value $ 2.48MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option13Member
               
Total estimated value, option 20,668MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option13Member
               
Option 14 [Member]                  
Options granted 180,000us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option14Member
               
Option price per share $ 1.40MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option14Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option14Member
               
Call option value $ 1.26MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option14Member
               
Total estimated value, option 226,800MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option14Member
               
Option 15 [Member]                  
Options granted 202,500us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option15Member
               
Option price per share $ 1.32MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option15Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option15Member
               
Call option value $ 1.19MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option15Member
               
Total estimated value, option 240,975MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option15Member
               
Option 16 [Member]                  
Options granted 16,000us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option16Member
               
Option price per share $ 1.44MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option16Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option16Member
               
Call option value $ 1.30MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option16Member
               
Total estimated value, option 20,800MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option16Member
               
Option 17 [Member]                  
Options granted 5,000us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option17Member
               
Option price per share $ 1.44MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option17Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option17Member
               
Call option value $ 1.30MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option17Member
               
Total estimated value, option 6,500MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option17Member
               
Option 18 [Member]                  
Options granted 212,500us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option18Member
               
Option price per share $ 0.94MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option18Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option18Member
               
Call option value $ 0.85MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option18Member
               
Total estimated value, option 180,625MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option18Member
               
Option 19 [Member]                  
Options granted 182,500us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option19Member
               
Option price per share $ 1.15MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option19Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option19Member
               
Call option value $ 1.04MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option19Member
               
Total estimated value, option 189,800MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option19Member
               
Option 20 [Member]                  
Options granted 1,391,087us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option20Member
               
Options cancelled 391,085MFON_ShareBasedCompensationOutstandingOptionsCancelled
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option20Member
               
Reissued options 1,000,000MFON_ShareBasedCompensationReissuedOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option20Member
               
Options vested upon issue 650,000us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsVestedAndExpectedToVestExercisableNumber
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option20Member
               
Options not yet vested 350,000us-gaap_SharebasedCompensationArrangementBySharebasedPaymentAwardOptionsNonvestedNumberOfShares
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option20Member
               
Option vesting increments 7,292MFON_OptionVestingIncrements
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option20Member
               
Option final vesting increment 7,276MFON_OptionFinalVestingIncrement
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option20Member
               
Option 21 [Member]                  
Options granted 250,000us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option21Member
               
Option price per share $ 1.48MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option21Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option21Member
               
Call option value $ 1.48MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option21Member
               
Total estimated value, option 370,000MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option21Member
               
Option 22 [Member]                  
Options granted 185,000us-gaap_TemporaryEquitySharesIssued
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option22Member
               
Option price per share $ 1.23MFON_OptionPricePerShare
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option22Member
               
Volatility rate 132.00%MFON_VolatilityRateOptions
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option22Member
               
Call option value $ 1.11MFON_CallOptionValue
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option22Member
               
Total estimated value, option 205,350MFON_TotalEstimatedValueOption
/ us-gaap_DefinedBenefitPlanByPlanAssetCategoriesAxis
= MFON_Option22Member
               
Employee Stock Option [Member]                  
Unearned stock based compensation expense 2,981,414us-gaap_DeferredCompensationEquity
/ us-gaap_AwardTypeAxis
= us-gaap_EmployeeStockOptionMember
               
Options vested upon issue 584,990us-gaap_ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsVestedAndExpectedToVestExercisableNumber
/ us-gaap_AwardTypeAxis
= us-gaap_EmployeeStockOptionMember
               
Restricted Stock [Member]                  
Options granted     256,757us-gaap_TemporaryEquitySharesIssued
/ us-gaap_AwardTypeAxis
= us-gaap_RestrictedStockMember
13,514us-gaap_TemporaryEquitySharesIssued
/ us-gaap_AwardTypeAxis
= us-gaap_RestrictedStockMember
37,593us-gaap_TemporaryEquitySharesIssued
/ us-gaap_AwardTypeAxis
= us-gaap_RestrictedStockMember
5,768us-gaap_TemporaryEquitySharesIssued
/ us-gaap_AwardTypeAxis
= us-gaap_RestrictedStockMember
34,670us-gaap_TemporaryEquitySharesIssued
/ us-gaap_AwardTypeAxis
= us-gaap_RestrictedStockMember
11,743us-gaap_TemporaryEquitySharesIssued
/ us-gaap_AwardTypeAxis
= us-gaap_RestrictedStockMember
231,391us-gaap_TemporaryEquitySharesIssued
/ us-gaap_AwardTypeAxis
= us-gaap_RestrictedStockMember
Unearned stock based compensation expense $ 429,999us-gaap_DeferredCompensationEquity
/ us-gaap_AwardTypeAxis
= us-gaap_RestrictedStockMember